Mar 30th, 2010
Watch Today’s “Images and Library Marketing” Presentation (it’s free) & PLA Update
The archive of today’s WebJunction webinar with Jeff Dawson from the Lester Public Library in Two Rivers, Wisconsin and myself on Marketing Library Services with Images is live now. You can watch the archive here: http://www.webjunction.org/marketing/articles/content/94460985
Here is a shot of Jeff and I meeting for the first time at the PLA Conference in Portland, OR last week. Birds of a feather!
Also from last week’s PLA conference, here is a link to the write up in Library Journal on the Top Tech Trends Panel I was on. The room was packed and the ideas were flowing!
From that article:
“Connecting community and content
To start, Porter offered what he hopes will become the librarian’s mantra: “Libraries need a new electronic content access and distribution infrastructure.” He returned to this phrase repeatedly and tied it to his view of the fundamental mission of libraries as community intermediaries providing access to content. He contended that libraries are at serious risk of being marginalized if they cannot compete with flashier and more robust digital content distribution outlets, like the Amazon, Google, Netflix, and others.
He also made veiled mention of founding a project or a foundation to address content access concerns on behalf of libraries, perhaps even via legal or judicial means. Pressed for more detail by audience members, Porter said the process has barely begun and that he had few concrete details to offer. But, he concluded, “if we can…make libraries the hub, we would be more vibrant, relevant, and well funded than we’ve ever been, and able to achieve the things that are at the core of our mission”—namely, connecting patrons to the content they’ve come to expect to be made easily available.”
That last paragraph hints at a much larger project I have been working on and will be talking about here much more in the coming months. It is a substantial, exciting and much needed project designed to help libraries figure out how to thrive in a world filled with electronic content. Want more hints? Check this out.
Cool beans, dude!
I await to hear how we can thrive in a world that is becoming digital. Especially when all these businesses are out to make money, libraries just are not that important to them. I did go to your presentation at PLA and I am rooting for you. What can we do?
You are such a tease. I can’t make it to ALA and so I viewed your BIGWIG presentation at Slideshare, agreeing with you all the way, slide by slide, only to find at the end: COMING SOON.
WHAT is coming soon? What are you working on?
You have identified the problem space really well. But do you have a solution? A suggestion for a solution? I think you do……
Hi Leah,
I do..and I’m working on it. More info is coming soon. Goal is to have a formal launch at the end of the year and lot of work has been done already to make that happen. Starting a new non-profit from scratch, and doing it well, is a LOT of complicated work. We’re at that work though, honestly. It’s why I’ve been blogging less and…responding to great comments like this on soooo slowly! Thanks for your patience. It will be worth the wait we hope!
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